The House Manifesto

Harum Oleh Memori

The House
Manifesto

A house built on memory — where a fragrance is at once a way of creation and a level of expression.

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Every HoM Haute fragrance is placed along two axes. One asks how it is made. The other asks how far it is pushed.

Four ways of creation. Four levels of expression. Sixteen places a scent can live.

I — Style

Four Ways of Creation

Styles define how a fragrance is created. From memory and storytelling to structure, material, and experimentation, each style reflects a different approach to perfumery within HoM Haute.

Memento Perfumery as Memory

Fragrances shaped by personal narratives and emotional depth. Each composition captures moments, impressions, and inner worlds, translated into scent as a lasting imprint.

Modern Classics Perfumery as Structure

Timeless compositions reinterpreted with precision and clarity. Rooted in classical forms, these fragrances balance tradition with a contemporary sensibility for refined daily wear.

Pure Artisanal Perfumery as Material

A focused exploration of raw materials. Each creation highlights the origin, texture, and natural complexity of its ingredients with minimal intervention.

Avant-Garde Perfumery as Experimentation

Compositions that explore beyond convention. Freed from classical boundaries, these works investigate contrast, structure, and new olfactive ideas through a more experimental lens.

II — Layer

Four Levels of Expression

Layers define how far a fragrance is pushed. From accessible compositions to unrestricted creations, each level reflects the intensity of materials, construction, and overall ambition.

Access Layer An Entry into the House

Compositions designed to introduce the world of HoM Haute with clarity and ease. Lighter in structure yet complete in identity, these fragrances emphasize immediacy and approachability while maintaining the character of the house.

Identity Layer The Defining Signature

The point of balance within HoM Haute. Where accessible composition meets artisanal material, and classical structure is refined into a signature expression of the house.

Authority Layer The Standard of Artisanal Perfumery

The definitive expression of HoM Haute craftsmanship. Fragrances in this layer embody artisanal standards through the use of rare and precious materials, presented in a way that feels elevated and assured.

Beyond Layer Perfumery Without Restraint

Where limitation no longer exists. Materials are used without consideration of cost, often in extreme proportion, allowing rare and precious ingredients to dominate the composition. The result is an expression that feels excessive, immersive, and uncompromising in its pursuit of the highest possible form.

III — The System

The Matrix

A system of memory, structure, material, and experimentation across levels of access, identity, authority, and beyond. Hover a cell to read its place in the house.

Sixteen segments. One house.
Which of the sixteen is yours?
Find Your Segment
Harum Oleh Memori
Fragrance, through memory